A foundational episode focused on the 'Badass Basics' of ecommerce homepage design, explaining how to avoid common mistakes and optimize for first impressions.
A foundational episode focused on the 'Badass Basics' of ecommerce homepage design, explaining how to avoid common mistakes and optimize for first impressions.
Shawn Khemsurov joins the show to discuss keeping ecommerce layouts simple and shoppable, specifically touching on effective homepage structures and navigation.
This episode covers practical conversion rate tips, including a critique of how brands often misdesign their homepages relative to where traffic actually enters.