High Roas Strategies

Answer

Ross Walker breaks down tactics to minimize funnel leakage and optimize spend through techniques like day parting to improve return on ad spend.

Source: The State of Lower Funnel Media + 4 Tactics to Minimize Leakage with Ross Walker - Episode 384 on Ecommerce Braintrust.

Top episodes

1. 1. The State of Lower Funnel Media + 4 Tactics to Minimize Leakage with Ross Walker - Episode 384

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   Ross Walker breaks down tactics to minimize funnel leakage and optimize spend through techniques like day parting to improve return on ad spend.

2. 2. We Analyzed $1.5 Billion in Meta Spend. Here's What We Found.

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   An analysis of $1.5 billion in Meta and Google spend to evaluate if platform bid controls and ROAS-based bidding strategies are effective.

3. 3. Ep 413: Is Your Amazon Ad Account Structure...Shallow? How Over-Automation and a Generic Approach Limits Your Scale on Amazon | AKNF

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