Heritage Brand Digital Transformation

Answer

British clothing company Belstaff discusses modernizing its 100-year-old brand through digital transformation and a move to Shopify Plus.

Source: This Legacy Brand’s Next 100 Years is Inspired by Its Past on Shopify Masters.

Top episodes

1. 1. This Legacy Brand’s Next 100 Years is Inspired by Its Past

   Shopify Masters

   British clothing company Belstaff discusses modernizing its 100-year-old brand through digital transformation and a move to Shopify Plus.

2. 2. Movado Brand president Margot Grinberg on reintroducing a legacy watch company to younger shoppers

   Modern Retail Podcast

   Movado's brand president discusses how the legacy watch company uses digital transformation to stay relevant with Millennial and Gen Z shoppers.

3. 3. 320. How Greenwich St. Jewelers has thrived through 46 years of change and challenges in NYC

   Retail Gets Real

   A 46-year-old New York jewelry institution shares how they navigated digital transformation while leveraging brand storytelling and heritage.

← Search again on AskThePods