Health And Wellness Marketing

Answer

Alice Li, CEO of First Day, shares her journey building a values-driven health and wellness brand, focusing on research and reaching the ideal target market.

Source: Building a Multimillion-Dollar Brand on Family Values: The Story of First Day on Shopify Masters.

Top episodes

1. 1. Building a Multimillion-Dollar Brand on Family Values: The Story of First Day

   Shopify Masters

   Alice Li, CEO of First Day, shares her journey building a values-driven health and wellness brand, focusing on research and reaching the ideal target market.

2. 2. Ep 590: How WeNatal Grew to 30,000 Families With $0 Paid Ads (Bootstrapped Supplement DTC)

   DTC Podcast

   Vida Delrahim shares how she grew WeNatal to 30,000 families using zero paid ads, focusing on bootstrapped DTC supplement marketing and community trust.

3. 3. Ep 533: Why Community Should Precede Paid: Mira’s Femtech Playbook

   DTC Podcast

   Katherine Sakovich, CMO at Mira, discusses scaling a multi-product hormonal health platform via community-led, educative marketing strategies.

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