Gross Margin

Answer

Kunle Campbell breaks down Q1 strategies for 2025, specifically defining gross margin as the difference between revenue and COGS.

Source: 6 Essential Actions to Win Q1 and Crush 2025 → Kunle Campbell on 2X eCommerce Podcast.

Top episodes

1. 1. 6 Essential Actions to Win Q1 and Crush 2025 → Kunle Campbell

   2X eCommerce Podcast

   Kunle Campbell breaks down Q1 strategies for 2025, specifically defining gross margin as the difference between revenue and COGS.

2. 2. Optimizing Your P&L (with Drew Fallon)

   The Bottom Line: Ecommerce Tactics for Profitable Growth

   Drew Fallon joins the show to discuss P&L optimization, emphasizing why gross margin improvements outweigh marketing spend for low-margin brands.

3. 3. STOP Losing Money: How to Implement Profit First — Karl O'Brien | How To Find Your Hidden Cash Cows, What “Profit First” Means, How To Use Contribution Margin, Why Discounting Harms LTV, And Why Acquiring Customers For Retention Is Key (#450)

   Ecommerce Coffee Break

   Karl O'Brien explains how to implement the 'Profit First' method, diving into contribution margins and variable expenses beyond simple COGS.

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