This episode focuses specifically on how to use Google Analytics to measure and optimize an eCommerce store's performance.
This episode focuses specifically on how to use Google Analytics to measure and optimize an eCommerce store's performance.
Expert Chris Mercer discusses setting up website analytics for commerce businesses, focusing on using Google Analytics correctly to track acquisition and conversion.
A practical guide on setting up Google Analytics 4 (GA4) and connecting it to a Shopify eCommerce store.