A deep dive into essential GA4 features, custom reports, and setup templates to handle the transition from Universal Analytics effectively.
A deep dive into essential GA4 features, custom reports, and setup templates to handle the transition from Universal Analytics effectively.
Discusses achieving 10-30% attribution gains using GA4 and server-side tracking, highlighting the urgency of migration before the deprecation of UA.
A quick-start guide to getting GA4 ready in under 40 minutes, focusing on e-commerce tracking and funnel behavior.