Explores global growth strategies, focusing on international trendspotting, localization, and the role of AI in expanding business reach across different markets.
Explores global growth strategies, focusing on international trendspotting, localization, and the role of AI in expanding business reach across different markets.
Provides a framework for evaluating and expanding an Amazon business into international markets, covering compliance and strategic growth levers.
Nadya Okamoto discusses using specific tools for market research and consumer feedback to launch and scale a brand.