Gifting Persona

Answer

Explores how to define and leverage a brand's gifting persona to crush BFCM and Q4 holiday sales.

Source: Ep 138: Crush BFCM 2021 - Get Sentimental and Unlock Your Brand's Gifting Persona on DTC Podcast.

Top episodes

1. 1. Ep 138: Crush BFCM 2021 - Get Sentimental and Unlock Your Brand's Gifting Persona

   DTC Podcast

   Explores how to define and leverage a brand's gifting persona to crush BFCM and Q4 holiday sales.

2. 2. "There is No One Best Experience" (w/ Monika Kochhar, Smartgift)

   Future Commerce

   A deep dive into the 'Science of Gifting' and identifying the shopper persona of those buying for others.

3. 3. The Year of Experiential Gifting (It’s All About Experiences )

   Future Commerce

   A look at the various 'types' of holiday gifters and how brands can cater to different gift-giving personalities.

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