Kabir Bedi, Head of Product for Generative AI at Amazon Ads, discusses the future of AI tooling, including hyper-personalized video ads and image generation for advertisers.
Kabir Bedi, Head of Product for Generative AI at Amazon Ads, discusses the future of AI tooling, including hyper-personalized video ads and image generation for advertisers.
Recorded at the Amazon Ads Summit, this episode focuses on 'Sponsored Prompts,' a new advertising format designed specifically for AI-driven search and generative engines.
Ritu Java explains how sellers can leverage AI to power up advertising campaigns and optimize PPC ROI through data analytics.