Generational Marketing

Answer

Explores new data on Millennial consumers and why businesses must refine their generational marketing strategies beyond just Gen Z.

Source: What’s the Deal with Millennials? on Retail Remix.

Top episodes

1. 1. What’s the Deal with Millennials?

   Retail Remix

   Explores new data on Millennial consumers and why businesses must refine their generational marketing strategies beyond just Gen Z.

2. 2. 398. What Gen Z wants: insights shaping the future of retail

   Retail Gets Real

   Insights into Gen Z's influence on retail, their expectations for brand values, and how they research products compared to older generations.

3. 3. 299. Redefining Claire’s for a new generation

   Retail Gets Real

   Claire’s CMO discusses rebranding a legacy company for Gen Z and Gen Alpha by understanding their specific media habits and preferences.

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