Gamification In Retail

Answer

Bob DeMars of Blind Barrel explains how they turned whiskey tasting into a mobile game to drive engagement and sales.

Source: Craft Whiskeys, Home Delivered on Ecommerce Conversations.

Top episodes

1. 1. Craft Whiskeys, Home Delivered

   Ecommerce Conversations

   Bob DeMars of Blind Barrel explains how they turned whiskey tasting into a mobile game to drive engagement and sales.

2. 2. BONUS: Walmart's "Add to Heart" RomCommerce Wrap-Up Show! (feat. Rhian Beutler and Jaci Jackson)

   Future Commerce

   A deep dive into Walmart's 'Add to Heart' series, exploring how shoppable holiday content acts as an interactive and gamified retail experience.

3. 3. Unlocking the Power of 'Mind Building' for Experience Design

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   Ari Peralta discusses 'mind building' and using brain science to inform gamification strategies in retail experience design.

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