Dormify's Amanda Zuckerman discusses tapping into community and gamification to drive brand loyalty among Gen Z consumers.
Dormify's Amanda Zuckerman discusses tapping into community and gamification to drive brand loyalty among Gen Z consumers.
Jay Gibb of CloudSponge explains how to add virality to eCommerce stores through referral programs and gamified customer advocacy.
Brian Millar explores how applying game design and entertainment principles can help brands engage struggling audiences.