Freemium Strategy

Answer

Connor Dault (Caraway) discusses the role of digital product in DTC growth, focusing on UX, conversion, and strategic responses to competitors.

Source: E049: How Digital Product Fuels DTC Growth with Connor Dault on Marketing Operators.

Top episodes

1. 1. E049: How Digital Product Fuels DTC Growth with Connor Dault

   Marketing Operators

   Connor Dault (Caraway) discusses the role of digital product in DTC growth, focusing on UX, conversion, and strategic responses to competitors.

2. 2. E064: Does Conversion Rate Matter? Dylan Ander on CRO Best Practices & Smarter Web Analytics

   Marketing Operators

   Dylan Ander discusses attribution, LTV, CAC, and why conversion rate alone isn't the best success indicator.

3. 3. Episode 100! The Big Rocks We’re Focusing on for 2026 Growth

   Marketing Operators

   CMOs from Ridge, Jones Road Beauty, and HexClad reveal strategic priorities for 2026 growth.

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