Explores how shifting to founder-led content builds brand affinity and lowers CAC in the modern DTC landscape.
Explores how shifting to founder-led content builds brand affinity and lowers CAC in the modern DTC landscape.
Sarah and Chris Rhoads discuss the power of founders showing up to humanize their brand and build long-term trust.
William Smolen shares how he used founder-led strategies and consumer insights to scale WagWell into a category leader in 15 months.