Experiential Commerce

Answer

Explores the trend of retailers hiring 'Chief Entertainment Officers' to bridge the gap between traditional retail and immersive consumer experiences.

Source: Does Every Retailer Need a Chief Entertainment Officer (Like GAP)? | Reimagining Retail on Behind the Numbers: an EMARKETER Podcast.

Top episodes

1. 1. Does Every Retailer Need a Chief Entertainment Officer (Like GAP)? | Reimagining Retail

   Behind the Numbers: an EMARKETER Podcast

   Explores the trend of retailers hiring 'Chief Entertainment Officers' to bridge the gap between traditional retail and immersive consumer experiences.

2. 2. Meet the New Beauty Counter | Reimagining Retail

   Behind the Numbers: an EMARKETER Podcast

   Analyzes how beauty brands are reimagining physical retail to drive discovery and engagement through experiential strategies.

3. 3. How Tech Can Enhance In-Store Merchandising, Personalization and Service

   Retail Remix

   Focuses on using technology to enhance in-store merchandising and personalization to meet the demands of modern shoppers for immersive experiences.

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