Exclusive Brand Partnerships

Answer

Abercrombie & Fitch's CMO discusses the mechanics of securing an exclusive partnership with the NFL.

Source: What goes into an NFL partnership? With Abercrombie & Fitch CMO Carey Collins Krug on The Glossy Podcast.

Top episodes

1. 1. What goes into an NFL partnership? With Abercrombie & Fitch CMO Carey Collins Krug

   The Glossy Podcast

   Abercrombie & Fitch's CMO discusses the mechanics of securing an exclusive partnership with the NFL.

2. 2. L.L.Bean's Retail Chief on Powering Omnichannel Growth With New Stores, Tech

   Total Retail Talks

   L.L.Bean's Retail Chief discusses the importance of alignment and exclusivity in their partnership selection process.

3. 3. Rewind: Don’t Say Metaverse

   Future Commerce

   A look at how Walmart uses immersive digital experiences to showcase premier, exclusive brand partnerships.

← Search again on AskThePods