Ethical Brand Building

Answer

Explores 'woke marketing,' the risks of performative activism, and how brands can genuinely align with consumer values to build long-term trust.

Source: The Truth About 'Woke Marketing’ on Retail Remix.

Top episodes

1. 1. The Truth About 'Woke Marketing’

   Retail Remix

   Explores 'woke marketing,' the risks of performative activism, and how brands can genuinely align with consumer values to build long-term trust.

2. 2. Ep 398: Matt Bertulli from Pela Case and the Operator's Podcast – Earth Day Extravaganza on Sustainable Consumer Goods and the Importance of Material Innovation

   DTC Podcast

   Matt Bertulli of Pela Case discusses building sustainable consumer goods brands and the importance of ethical considerations and material innovation in modern business.

3. 3. How One Company Scaled By Not Scaling At All

   Shopify Masters

   Burlap & Barrel shares how they grew an ethical brand by focusing on social impact reports, supply chain transparency, and deliberate slow scaling.

← Search again on AskThePods