Empathy In Marketing

Top 3 podcast episodes answering this question on AskThePods · empathy in marketing strategy.

Answer

Kristian Alomá, PhD, explains how empathy and narrative psychology drive ethical marketing and deeper customer connections for DTC brands.

Source: DTC Storytelling: Why Brands Should Start With the Story With Kristian Alomá, PhD on Up Arrow Podcast.

Top episodes

  1. 1. DTC Storytelling: Why Brands Should Start With the Story With Kristian Alomá, PhD

    Up Arrow Podcast

    Kristian Alomá, PhD, explains how empathy and narrative psychology drive ethical marketing and deeper customer connections for DTC brands.

  2. 2. Marketer Finds Joy in 'Bigging' Others

    Ecommerce Conversations

    Former Shopify Plus EIC Aaron Orendorff discusses the role of empathy and storytelling in building successful ecommerce brands.

  3. 3. 387. 6 Marketing Lessons from Big Brands: No Multi-Million Marketing Budget Required

    eCommerce Badassery

    Analysis of top brand campaigns from 2026, focusing on empathetic communication and emotional connection without a massive budget.

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