Email Marketing Segmentation

Answer

Chase Dimond and Jimmy Kim share segmentation secrets to reduce churn and increase sales using RFM analysis and behavioral data.

Source: EP4: SEGMENTATION Secrets to Reduce Churn & Skyrocket Sales in eCom Email and SMS Marketing on Send It!.

Top episodes

1. 1. EP4: SEGMENTATION Secrets to Reduce Churn & Skyrocket Sales in eCom Email and SMS Marketing

   Send It!

   Chase Dimond and Jimmy Kim share segmentation secrets to reduce churn and increase sales using RFM analysis and behavioral data.

2. 2. 392. What 14 Billion Emails Reveal About Your Email Marketing Strategy

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   A breakdown of the 2026 Email Marketing Trends Report, focusing on audience segmentation and what current data says about best practices.

3. 3. Loyalty, Surprise and Delight, and Segmentation

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   Nikki Tooman discusses how to balance loyalty, surprise and delight, and lifecycle segmentation for subscription ecommerce.

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