Economic Downturn Navigation

Answer

Meta's Jake Bailey and AS Beauty's Scott Kramer discuss marketing and sales strategies to adapt during periods of economic uncertainty.

Source: Bonus: Inside Meta’s Disruptor Playbook with AS Beauty: AI, Creators & Campaign Tactics for Q4 on DTC Podcast.

Top episodes

1. 1. Bonus: Inside Meta’s Disruptor Playbook with AS Beauty: AI, Creators & Campaign Tactics for Q4

   DTC Podcast

   Meta's Jake Bailey and AS Beauty's Scott Kramer discuss marketing and sales strategies to adapt during periods of economic uncertainty.

2. 2. 246. Lounge Lessons: Why Recessions Aren’t as Scary as They Sound

   eCommerce Badassery

   A perspective on why recessions aren't as scary as they sound, offering ideas for small eCommerce business owners to navigate a dip in sales.

3. 3. Why the Best Time to Start a Business is During a Recession

   Shopify Masters

   Ely Khakshouri explains the benefits of starting a business during a recession and how to navigate shifting customer behaviors.

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