Frédéric Aubé of Cozey discusses opening their first permanent retail store and the strategic signals that indicate an online brand is ready for a physical presence.
Frédéric Aubé of Cozey discusses opening their first permanent retail store and the strategic signals that indicate an online brand is ready for a physical presence.
Part of a narrative series following a brand opening its first retail store, focusing on the operational and strategic shifts required for the transition.
Angie Chua shares her experience building a real-world connection through a physical store to augment her Shopify business.