Ecommerce Pivots

Top 3 podcast episodes answering this question on AskThePods · ecommerce business pivots.

Answer

Nicolas Metzke discusses Melvin & Hamilton's pivot from a traditional 1980s shoe brand to a €7m digital-first ecommerce powerhouse through strategic team restructuring and replatforming.

Source: Why team structure was crucial Magento brand Melvin & Hamilton's growth to €7m on eCommerce MasterPlan.

Top episodes

  1. 1. Why team structure was crucial Magento brand Melvin & Hamilton's growth to €7m

    eCommerce MasterPlan

    Nicolas Metzke discusses Melvin & Hamilton's pivot from a traditional 1980s shoe brand to a €7m digital-first ecommerce powerhouse through strategic team restructuring and replatforming.

  2. 2. Shopify Edge: Fast Migrations & Streamlined Ecommerce | Shawn Khemsurov | Electric Eye

    Honest Ecommerce

    Shawn Khemsurov of Electric Eye explores fast Shopify migrations and the digital transformation required for fashion retailers to stay competitive in a changing market.

  3. 3. Balancing the Bricks and Clicks with Jarrold's Neil Park

    eCommerce MasterPlan

    Neil Park explains how a 250-year-old department store pivoted during the pandemic, using online tools and artisan marketplaces to evolve their 1770-founded business.

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