Ian and Mark Hammersley search for a universal benchmarking metric for ecommerce sites that transcends specific markets and margins.
Ian and Mark Hammersley search for a universal benchmarking metric for ecommerce sites that transcends specific markets and margins.
Jake Cook explains the ECF Benchmark, a performance index designed to help independent merchants compete by using data sets similar to Amazon's.
An interview focused on leveraging SimilarWeb data for ecommerce benchmarks and best practices to improve results.