E-Commerce Tracking

Answer

Edward Upton discusses server-side tracking to solve the pain of getting accurate data for online merchants.

Source: How To Use Server-side Tracking On Ecommerce Sites | #117 Edward Upton on Ecommerce Coffee Break.

Top episodes

1. 1. How To Use Server-side Tracking On Ecommerce Sites | #117 Edward Upton

   Ecommerce Coffee Break

   Edward Upton discusses server-side tracking to solve the pain of getting accurate data for online merchants.

2. 2. The Power Of Relentlessly Pursuing Profit

   The Andrew Faris Podcast

   Andrew Faris discusses the pursuit of profit in DTC, highlighting the necessity of server-side tracking for ad performance.

3. 3. Accurate Attribution in a Post iOS 14.5 World

   The eCommerceFuel Podcast

   A deep dive into attribution and tracking challenges following the iOS 14.5 privacy updates.

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