Author Ian Hammersley discusses his book "Ultimate Guide to e-Commerce Growth," specifically focusing on 7 unexpected KPIs for scaling online shops.
Author Ian Hammersley discusses his book "Ultimate Guide to e-Commerce Growth," specifically focusing on 7 unexpected KPIs for scaling online shops.
James King from Data Made Simple discusses the metrics that matter most to e-commerce business leaders, focusing on data-driven decision-making.
Host Eric Bandholz shares margin hacks and a 'treasure chest' of e-commerce KPIs including CAC, CLTV, and Gross Profit to help struggling stores.