Dtc Retail Strategy

Answer

Michael Fisher discusses Rotten's expansion from a single product online to being stocked in over 1,000 retail locations.

Source: Ep 543: Rotten’s Retail Expansion: Seeding Strategy, Brand IP, and Standing Out at Checkout on DTC Podcast.

Top episodes

1. 1. Ep 543: Rotten’s Retail Expansion: Seeding Strategy, Brand IP, and Standing Out at Checkout

   DTC Podcast

   Michael Fisher discusses Rotten's expansion from a single product online to being stocked in over 1,000 retail locations.

2. 2. Ep 584: Building in Pubic: Inspecting Bushbalm’s 70% Growth via Retail & the Pro Channel

   DTC Podcast

   Bushbalm co-founder David Gaylord shares how the brand achieved 70% growth by leveraging retail and professional sales channels alongside DTC.

3. 3. The dawn of DTC 3.0

   Modern Retail Podcast

   Explores the evolution of direct-to-consumer models into 'DTC 3.0,' focusing on sustainability and profitability in the modern retail ecosystem.

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