Taylor Holiday discusses the evolution of DTC, moving from the COVID boom to the lean 'Ozempic era' and the current 'Flow Era' of brand growth.
Taylor Holiday discusses the evolution of DTC, moving from the COVID boom to the lean 'Ozempic era' and the current 'Flow Era' of brand growth.
A breakdown of a survey of 540+ DTC operators on how they plan, forecast, and pivot their strategies to avoid being stuck in reactive cycles.
Explores how AI is changing product development and strategy for brands navigating the rapidly changing DTC landscape.