Experts debate the pros and cons of an Amazon-centric strategy versus a diversified DTC model, focusing on control and data.
Experts debate the pros and cons of an Amazon-centric strategy versus a diversified DTC model, focusing on control and data.
Me+Em founder Clare Hornby discusses how an exclusive DTC model enabled profitable growth to £80m by maintaining price integrity and direct relationships.
Cindy Marshall shares strategic insights on using DTC tactics to drive profit, ROI, and higher customer lifetime value.