Cindy Marshall explains strategic DTC marketing tactics and the specific advantages the model provides for both brands and consumers, including higher LTV.
Cindy Marshall explains strategic DTC marketing tactics and the specific advantages the model provides for both brands and consumers, including higher LTV.
Me+Em founder Clare Hornby discusses how selling exclusively DTC allows for better price-quality control and sustained profitability.
Kendra Scott discusses pivoting the business model to DTC to gain 'muscle memory' and improve margins during economic shifts.