Discounting Strategy

Answer

Ex-Shopify product leader Daniel Patricio shares high-converting, strategic promotion tactics that protect brand margins.

Source: Shopify Promotions That Actually Work (And Don't Kill Your Margins) w/ Daniel Patricio (ex Shopify) on Shopify1Percent.

Top episodes

1. 1. Shopify Promotions That Actually Work (And Don't Kill Your Margins) w/ Daniel Patricio (ex Shopify)

   Shopify1Percent

   Ex-Shopify product leader Daniel Patricio shares high-converting, strategic promotion tactics that protect brand margins.

2. 2. EP 72: Why discounts are hurting your brand + what to do instead

   Send It!

   A deep dive into why frequent discounts hurt brands and how to shift toward a retention-focused marketing strategy.

3. 3. Using Financial Data to Drive eCommerce Profitability - with Adam Callinan

   eCommerce Marketing Podcast

   Learn how to use financial data to drive profitability and avoid the perils of pervasive discounting.

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