Direct-To-Consumer Websites

Answer

Phillip, Rhian, and Jaci analyze Walmart’s 'Add to Heart' series and broader DTC strategies through shoppable content.

Source: BONUS: Walmart's "Add to Heart" RomCommerce Wrap-Up Show! (feat. Rhian Beutler and Jaci Jackson) on Future Commerce.

Top episodes

1. 1. BONUS: Walmart's "Add to Heart" RomCommerce Wrap-Up Show! (feat. Rhian Beutler and Jaci Jackson)

   Future Commerce

   Phillip, Rhian, and Jaci analyze Walmart’s 'Add to Heart' series and broader DTC strategies through shoppable content.

2. 2. The Generation Connection: How Dormify Taps Community to Drive Loyalty

   Retail Remix

   Amanda Zuckerman of Dormify discusses tapping into community and ambassador programs to drive loyalty for her DTC home decor brand.

3. 3. Apparis’s Lauren Nouchi: Focusing on a hero product ‘allowed us to grow the business’

   The Glossy Podcast

   Apparis co-founder Lauren Nouchi explains how focusing on a hero product allowed their fashion brand to scale in a DTC-led world.

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