Direct-To-Consumer Marketing

Answer

Rotten's CEO Michael Fisher discusses the transition from a single online product to 1,000+ retail locations while maintaining DTC growth.

Source: Ep 543: Rotten’s Retail Expansion: Seeding Strategy, Brand IP, and Standing Out at Checkout on DTC Podcast.

Top episodes

1. 1. Ep 543: Rotten’s Retail Expansion: Seeding Strategy, Brand IP, and Standing Out at Checkout

   DTC Podcast

   Rotten's CEO Michael Fisher discusses the transition from a single online product to 1,000+ retail locations while maintaining DTC growth.

2. 2. True Classic CEO Ben Yahalom: 'Diversification is key to marketing success'

   The Glossy Podcast

   True Classic CEO Ben Yahalom shares how the brand scaled from a single T-shirt to a diversified menswear powerhouse using DTC models.

3. 3. Using DTC Marketing Tactics To Grow Your Brand With Cindy Marshall

   Up Arrow Podcast

   Cindy Marshall, CEO of SHINE Strategy, breaks down specific DTC marketing tactics used to grow brands and drive ROI.

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