Darnell Jackson of VIPHaircare discusses building a luxury beauty brand through emotional storytelling and direct-to-consumer models.
Darnell Jackson of VIPHaircare discusses building a luxury beauty brand through emotional storytelling and direct-to-consumer models.
Industry influencer Brandon Rael shares insights on DTC sales and brand building strategies to capture consumer attention during peak seasons.
Michael Fisher of Rotten discusses seeding strategies, brand IP, and standing out in a crowded DTC market while expanding into physical retail.