Nik Sharma, known as "The DTC Guy," discusses the fundamental qualities of effective Direct-to-Consumer products and the marketing strategies that drive their growth.
Nik Sharma, known as "The DTC Guy," discusses the fundamental qualities of effective Direct-to-Consumer products and the marketing strategies that drive their growth.
Cindy Marshall, CEO of SHINE Strategy, explains how to use DTC marketing tactics to grow brands, improve customer relationships, and maximize ROI.
Hanna Andersson CEO Aimée Lapic explains the brand's evolution from traditional retail to a 100% direct-to-consumer online business.