Direct-To-Consumer (Dtc) Model

Answer

Cindy Marshall, CEO of SHINE Strategy, explores how brands can use DTC marketing tactics to drive profit and ROI.

Source: Using DTC Marketing Tactics To Grow Your Brand With Cindy Marshall on Up Arrow Podcast.

Top episodes

1. 1. Using DTC Marketing Tactics To Grow Your Brand With Cindy Marshall

   Up Arrow Podcast

   Cindy Marshall, CEO of SHINE Strategy, explores how brands can use DTC marketing tactics to drive profit and ROI.

2. 2. True Classic CEO Ben Yahalom: 'Diversification is key to marketing success'

   The Glossy Podcast

   True Classic's CEO Ben Yahalom discusses scaling a profitable DTC brand and the importance of diversification in marketing.

3. 3. Apparis’s Lauren Nouchi: Focusing on a hero product ‘allowed us to grow the business’

   The Glossy Podcast

   Apparis co-founder Lauren Nouchi explains how focusing on a hero product and a direct-to-consumer model allowed them to grow their fashion brand.

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