Discusses shifting from broadcast marketing to conversational commerce, using email and SMS as two-way interaction channels to build customer relationships.
Discusses shifting from broadcast marketing to conversational commerce, using email and SMS as two-way interaction channels to build customer relationships.
Alex Hormozi explains the value of performing unscalable tasks, specifically direct customer interactions, to drive satisfaction and scale a business.
Covers how messaging channels like live chat and SMS drive contextual customer experiences and real-time engagement for retailers.