Digital Transformation In B2b

Answer

Gartner's Jackie Swanson discusses the pitfalls of B2B digital transformations and how to ensure software and AI investments actually deliver value.

Source: A Gartner Expert Explains Why Most B2B Transformations Fail - Jackie Swanson on The eCom Ops Podcast.

Top episodes

1. 1. A Gartner Expert Explains Why Most B2B Transformations Fail - Jackie Swanson

   The eCom Ops Podcast

   Gartner's Jackie Swanson discusses the pitfalls of B2B digital transformations and how to ensure software and AI investments actually deliver value.

2. 2. Margins, Market Shifts & B2B Reality with John Bruno

   The eCom Ops Podcast

   John Bruno explores the reality of B2B market shifts and why digital transformation is no longer optional for B2B leaders.

3. 3. How One Marketplace Killed the Handshake Deal in Wholesale Auto with Vikas Mehta

   The eCom Ops Podcast

   Vikas Mehta of ACV Auctions explains how digital transformation is fundamentally changing wholesale B2B transactions through automation and AI.

← Search again on AskThePods