Explores the merging of editorial and commerce, the creator economy, and how modern publishers and brands are evolving their monetization strategies.
Explores the merging of editorial and commerce, the creator economy, and how modern publishers and brands are evolving their monetization strategies.
Lauren Kleinman explains new models for performance PR and digital publishing, bridging the gap between content creation and measurable sales.
A case study on turning social media content into a sustainable business, focusing on the transition from influencer to a DTC stationery brand.