Digital Marketing Landscape

Answer

Digitas CEO Amy Lanzi discusses the current digital marketing landscape, the fight for consumer attention, and the role of major agencies.

Source: How brands and creators are fighting for your attention — and your money on Decoder with Nilay Patel.

Top episodes

1. 1. How brands and creators are fighting for your attention — and your money

   Decoder with Nilay Patel

   Digitas CEO Amy Lanzi discusses the current digital marketing landscape, the fight for consumer attention, and the role of major agencies.

2. 2. DTC ARCHIVE: True Classic - Zero to 9 Figures in Two Years, Powered by Meta Ads

   DTC Podcast

   A deep dive into the Meta advertising ecosystem and its place within the broader digital marketing landscape, featuring insights from Meta’s Director of Marketing Science.

3. 3. iCrossing’s Anne Bologna: Brands will take more marketing in-house in 2019

   Modern Retail Podcast

   Anne Bologna of iCrossing discusses the shifting dynamics of the marketing industry, including agency consolidation and the move toward in-house marketing.

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