Digital Marketing In Beauty

Answer

Heidi Lim, VP of Ecommerce at Patrick Ta Beauty, discusses creating digital experiences that educate, inspire, and convert for the prestige beauty brand.

Source: From Red Carpet to Cart: Crafting Digital Experiences that Convert on Retail Remix.

Top episodes

1. 1. From Red Carpet to Cart: Crafting Digital Experiences that Convert

   Retail Remix

   Heidi Lim, VP of Ecommerce at Patrick Ta Beauty, discusses creating digital experiences that educate, inspire, and convert for the prestige beauty brand.

2. 2. Youthforia Founder on Creating Content that Connects…and Drives Commerce

   Retail Remix

   Fiona Co Chan, Founder of Youthforia, shares insights on building a robust content strategy and a seamless beauty discovery platform to drive commerce.

3. 3. 271. Leadership and learning along the way: JuE Wong, CEO, OLAPLEX

   Retail Gets Real

   Olaplex CEO JuE Wong talks about harnessing social media and optimizing digital customer journeys for one of the industry's most successful brands.

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