Industry veteran Sherry Jhawar explores the shift from traditional advertising to modern digital strategies and the role of UGC in the current DTC landscape.
Industry veteran Sherry Jhawar explores the shift from traditional advertising to modern digital strategies and the role of UGC in the current DTC landscape.
A look at eCommerce trends for 2023, focusing on how CEOs must adapt their marketing tactics and technology adoption to survive in an evolving digital space.
SharkNinja CEO Mark Barrocas details the brand's journey from 1990s infomercials to modern TikTok dominance and digital-first brand repositioning.