Digital Asset Management

Answer

Lynn Herman from Canto discusses the necessity of centralizing creative assets and product data in a DAM to scale retail growth.

Source: Why Your Product Data And Creative Assets Need To Live In The Same Place — Lynn Herman | Why Product-Centric Storage Wins, Why Spreadsheets Kill Retail Growth, How Digital Asset Management Scales Product Data, How Shopify Syncs Brand Assets (#461) on Ecommerce Coffee Break.

Top episodes

1. 1. Why Your Product Data And Creative Assets Need To Live In The Same Place — Lynn Herman | Why Product-Centric Storage Wins, Why Spreadsheets Kill Retail Growth, How Digital Asset Management Scales Product Data, How Shopify Syncs Brand Assets (#461)

   Ecommerce Coffee Break

   Lynn Herman from Canto discusses the necessity of centralizing creative assets and product data in a DAM to scale retail growth.

2. 2. Scene7's Sheila Dahlgren

   Ecommerce Conversations

   Sheila Dahlgren of Scene7 discusses managing high-resolution digital content and product display features for ecommerce sites.

3. 3. Growing Sales and Profits by Leveraging Amazon Content - Aaron Hughes - Amazon Legends - Episode #339

   Amazon Legends Podcast

   Aaron Hughes shares strategies for leveraging Amazon content, including the benefits of using PIM and DAM software.

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