Focuses on architecting a business for a dream exit by leveraging data-driven storytelling and creative testing to increase the bottom line.
Focuses on architecting a business for a dream exit by leveraging data-driven storytelling and creative testing to increase the bottom line.
Covers a data-driven go-to-market framework for Amazon, focusing on customer insights, advertising planning, and getting leadership buy-in through data.
Explores how to turn data points and Excel spreadsheets into meaningful stories about who the customer is and what they want.