Data-Driven Marketing Decisions

Answer

Sarah Carusona discusses building mathematical growth models and using data analysis over intuition to hit revenue goals.

Source: Ep 447: C-Suite Exclusive: How to Build a Mathematical Model that Leads to your Growth Goals with Sarah Carusona from Alpha Lion on DTC Podcast.

Top episodes

1. 1. Ep 447: C-Suite Exclusive: How to Build a Mathematical Model that Leads to your Growth Goals with Sarah Carusona from Alpha Lion

   DTC Podcast

   Sarah Carusona discusses building mathematical growth models and using data analysis over intuition to hit revenue goals.

2. 2. Marketing Isn’t Broken, Your Data Is - Justin Rashidi

   The eCom Ops Podcast

   Justin Rashidi explores why many marketing problems are actually data problems and how to build a clean, data-driven strategy.

3. 3. Bonus: Why You're Looking at the Wrong Data: Cohorts vs Averages with Lifetimely's Jason Prowd

   DTC Podcast

   Jason Prowd explains how to move beyond averages to cohort-based data for better marketing ROI and customer insights.

← Search again on AskThePods