Dan LeBlanc of Daasity discusses combining data from various sales channels into a single, holistic view of business performance.
Dan LeBlanc of Daasity discusses combining data from various sales channels into a single, holistic view of business performance.
Mike Chiasson discusses how brands manage retail media budgets and the importance of consolidating customer data for a unified view.
Explores why retention is the new acquisition and the necessity of having a unified data layer across all customer touchpoints.