Steve Zisk discusses why AI Engine Optimization (AEO) and structured, clean data are the essential foundations for any successful AI strategy in eCommerce.
Steve Zisk discusses why AI Engine Optimization (AEO) and structured, clean data are the essential foundations for any successful AI strategy in eCommerce.
Zain Shah explains how to treat data as a vital business asset and build a robust data strategy to ensure AI marketing efforts actually succeed.
Trevor Chester from Plytix explains how messy product data causes AI to ignore brands and how to structure your data strategy for AI tools like ChatGPT.