Rebecca Zhou and John Chao discuss data-driven growth strategies specifically using customer segmentation tools for the skincare brand Soft Services.
Rebecca Zhou and John Chao discuss data-driven growth strategies specifically using customer segmentation tools for the skincare brand Soft Services.
John Chao, CEO of Segments by Tresl, explains how to leverage advanced data analytics for targeted customer segmentation to improve conversions.
Chase Dimond and Jimmy Kim break down segmentation secrets for e-commerce email and SMS marketing to reduce churn and increase sales.