Data Management

Answer

Paul Graeve discusses frameworks for data-driven decision-making and establishing data governance to move past opinions to real business results.

Source: Are You Making Data-Driven Decisions or Just Having Opinions? with Paul Graeve on The eCom Ops Podcast.

Top episodes

1. 1. Are You Making Data-Driven Decisions or Just Having Opinions? with Paul Graeve

   The eCom Ops Podcast

   Paul Graeve discusses frameworks for data-driven decision-making and establishing data governance to move past opinions to real business results.

2. 2. Marketing Isn’t Broken, Your Data Is - Justin Rashidi

   The eCom Ops Podcast

   Justin Rashidi explores how 'dirty data' misleads brands and why establishing data governance and a single source of truth is vital for marketing success.

3. 3. Why Shopify Brands Need a Data Layer (Not Just Better Tracking)

   eCommerce Fastlane

   This episode discusses why brands need a robust data layer and engineering infrastructure to ensure accuracy across Shopify, Google Analytics, and Facebook.

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