Max Sinclair discusses building AI startups and the competitive advantage of proprietary data, emphasizing that data hygiene is essential to avoid bad decision-making.
Max Sinclair discusses building AI startups and the competitive advantage of proprietary data, emphasizing that data hygiene is essential to avoid bad decision-making.
CEO Jim Herbert explains why 2025 is the year of integration, highlighting how automated systems fail without clean, well-structured data hygiene between platforms.
CMO Amanda Elam breaks down creating customer journeys, emphasizing the major task of normalizing and cleaning data to make it usable for high-level automation and personalization.